The following is a blog post written by E4D supporter and conservation ecologist Alejandro Frid. It was originally posted to Conservation Bytes. Artists, poets and musicians make us feel, viscerally, how people destroy what they do not understand. Logic and observation lead E. O. Wilson to conclude: ‘If people don’t know, they don’t care. If they don’t care, they don’t act.’ Whether you feel it in one of Drew Dillinger’s poems or visualize it from the sinuous beauty of mathematical equations, the song remains the same. Scientists are critical to the present and future of the biosphere and humanity, but if — and only if — we are free to communicate our findings to the voting public.